July 2009
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Spring Into Fashion

Spring into fashion this year with bright colors, new looks, and regal outfits. Don't just stick to pastels. Brighter hues will carry you into the summer and ready for wedding season which is right around the corner! This year there's a craze for lenghas; lengha saris; and stylish, regal outfits.



 
 
 



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Wedding

Wedding Season Awaits

[Wedding-April 2009]
Wedding season is almost a month away but the invitations have already started pouring in. I've already set dates for two weddings in May,

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Wedding Makeup 101: The Crash Course

[Wedding-April 2009]
Makeup can take up a huge chunk of the wedding budget. Not only is it pricey but elaborate, detailed, and intricate.

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The Vivah Collection

[Wedding-April 2009]
Right in time for wedding season Art Karat introduces The Vivah Collection...jewelry for your most precious moments for Spring 2009.

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Culture

Significance of Mangalsutra

[Culture-May 2009]
The mangalsutra is more than just a piece of jewelry. In fact, it is very sacred and an integral part of a Hindu marriage when the groom ties it around the bride's neck. The mangalsutra is known by many different

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History of Mehndi

[Culture-October 2008]
Mehndi, or henna, has a long and ancient history. It's been around for thousands of years. Mehndi was introduced to India in the 12th century, by the Mughals.

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Types of Mehndi

[Culture-September 2008]
There are many different types of mehndi, based on different cultural backgrounds.

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Fashion & Beauty

Breezy Casuals

[Fashion & Beauty-May 2009]
With this hot summer weather and temperatures only increasing we know you are looking for some really simple, breathable everyday wear. We've put together a small collection. It's contemporary and simple. Perfect

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Summer Saris

[Fashion & Beauty-May 2009]
What are summer saris? Summer saris are pure and stunning. They're made from breathable fabric like cotton and silk. They are elegant and fun. Summer saris are bold. They stand out and make a statement.

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Beachside Bliss

[Fashion & Beauty-May 2009]
Now we know you won't be wearing your elaborate saris to the beach! But this collection is meant to complement the summer season. These bright and alluring colors are very summery. Mermaid cut lenghas

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Lifestyle

Galloping Across Gujarat

[Lifestyle-February 2009]
Gujarat is situated on the western part of the Indian sub-continent. It derives its name from Gujaratta, which means the land of the Gurjars.

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Recycling Saris and Basmati Bags!

[Lifestyle-January 2009]

Look around your home and whether you are Indian or not it's highly likely that your home has some or something Indian in it! Whether it's basmati rice, a made in India tunic, or even a pillow; India is everywhere these days. Indian influence has taken over the West. Sometimes a bit disappointing because the Indian items sold in the West cost many many times more here than they actually do in India! It's quite ridiculous in prices but interesting to observe.


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Video: Book Review

[Lifestyle-January 2009]
Video is a collection of stories by Meera Nair. There are ten short stories in the compilation and the first story is called "Video."

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Food

Curry Puffs

[Food-November 2008]
Curry Puffs are a favorite at snack times and with tea. They are very simple to make with just a few ingredients on hand.

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Gajar Ka Achaar

[Food-November 2008]
Achaar is no longer made in many homes anymore. It can be a tedious process but there are also quicker and easier ways to have homemade achaar

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Masala Guide

[Food-October 2008]
We all know what a huge role masalas, or spices, play in our cuisine! No dish is complete without an extensive use of spice but what exactly is the reason behind it?

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Bollywood

Bollywood in our Lives

[Bollywood-March 2009]
Bollywood, the Indian film industry, means more to Indians than Hollywood does to the Americans. It has always been an integral part of our lives, country, and culture.

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Billu Barber Movie Review

[Bollywood-February 2009]
I can't believe that I'm saying this after so long but Billu Barber was an awesome movie! I actually really loved it. This, however, doesn't happen often.

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Chandni Chowk to China Banned in Nepal

[Bollywood-January 2009]
So you may have heard the Chandni Chowk to China starring Akshay Kumar and Deepika Padukone has been banned in Nepal. But why?

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This question I struggle to answer constantly. I love anarkalis. They're nothing new of course. An ancient invention that has suddenly hit the runways with great splendor. However, they're so overpriced! For $200 you get a quite simple anarkali. The anarkali carries with it elegance and grace but what you get for such a huge price tag doesn't come close enough to the type of lavish outfit you need for a wedding. On the other hand, if you were to buy a sari with the same amount of money you could easily get a very fancy sari quite appropriate to wear to a wedding! A wedding appropriate anarkali would run you atleast $400! Perhaps they are overpriced because they are so popular and they know that we will buy them anyway. Or maybe, because of the amount of fabric used? No, I thought that was it but it isn't. The sari contains a lot more fabric! However, the anarkali actually has to be sewn together whereas the sari requires very minimal sewing...except maybe the blouse. It upsets me that they are so expensive but then again I still buy them.


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Although the long winter months have finally come to an end I'm still reminded of that horrid cold and attending weddings and parties in sheer saris. My friends and I would promenade to these events in our lovely saris sadly freezing. None of us dare wear a jacket on top! That would just look hideous. Not anymore. Satya Paul's jacket sari takes it to the next level! Makes you wanna rethink...do it, if you dare!


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I do love to go shopping but only for Indian clothes. The Western counterparts are rather dull and boring. It's all about labels, whereas in sari land it doesn't matter as long as it looks great...for the most part at least. Something I just realized, though there are endless styles and colors it really all comes down to the basics. This never happened before but today I somehow didn't know what I wanted or what to get. There's just not enough colors to choose from! All other shades are variations of the major colors. What do you do when you run out of blue, green, orange, yellow, red, white, black, pink, purple, and their similar counterparts?

Another sad part of the shopping experience was that there was so much black! Black anarkalis were pouring off the racks and various lengths and shapes. All this made my day one of the major shopping spree a bit depressing. I hope what the weekend ahead brings is much more colorful and exciting!

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Arzoo Magazine is an online publication dedicated to preserving culture. Our goal is to be the premier magazine in the West to present traditional material. Unlike other publications that mix the two cultures and showcase mainly Western ideas; Arzoo's mission is to bring "your" culture to you. There are already numerously huge amounts of publications out there catering to the Western lifestyle but to this day there remains a gap when it comes to our own culture. Arzoo Magazine is here to fill that gap. Everything from wedding planning to the latest fashion trends are showcased through our website. In addition, you will find features particularly focusing on our culture and lifestyle. Every month, there is an entire section dedicated to food which has always been an important part of our society. In addition, you can find everything from the latest Bollywood news and gossip to movie reviews.

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