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March 2010
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Spring Into Fashion

Spring into fashion this year with bright colors, new looks, and regal outfits. Don't just stick to pastels. Brighter hues will carry you into the summer and ready for wedding season which is right around the corner! This year there's a craze for lenghas; lengha saris; and stylish, regal outfits.



Fish Cut is Back

[Wedding-November 2009]
Good news for some people is that the fish-cut lengha is back in style! While the rest of us will pass on this trend some of us will take advantage



 

The Gharara Truth

[Culture-July 2009]
Many times we wear clothes we love not knowing their origination, rich background, and culture. As styles and trends come and go there are some outfits



Eid Saris

[Fashion & Beauty-July 2009]
With Eid being in September this year it is important to find saris in colors that pose a perfect transition between Summer and Fall. 



 

My Little Pakora

[Lifestyle-April 2009]
My Little Pakora is an organic clothing company for young children, based out of Boston. The company was started by Sonia Gupta, a California native and mother.



Popcorn with an Indian Twist

[Food-January 2009]
Popcorn is a very versatile food and snack. Put an Indian twist on it with the addition of a few traditional spices.


 

Wake Up Sid

[Bollywood-October 2009]
I can't say I liked it and I won't say I hated it but it was definitely not my type of movie. Indian movies have changed so much, especially in the last decade.





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Wedding
more Wedding articles »

Dupatta Saris

[Wedding-February 2010]
Lenghas began to replace saris as wedding wear. Some people choose to believe that saris are not elegant when in fact this is not true. Saris are very elegant and perfect for casual as well as formal and bridal wear.

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Invitation Etiquette

[Wedding-September 2009]
In this fast-paced world where invites turn to evites and brides and grooms no longer seek registries but gift cards instead, etiquette is a term often forgotten, especially among desis! 

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Where to Cut Costs and Where NOT!

[Wedding-July 2009]
Recently I was reading a magazine article entitled "100 Ways to Cut Costs on Your Wedding." I thought it was a nice idea.

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Culture
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Indian Inventions and Discoveries

[Culture-February 2010]
Did you know that everyday, common, and popular items such as shampoo, chess, calico fabric, diamonds, hookah, hospitals, iron, muslin, ovens, plastic surgery, private bathrooms and toilets, snakes and ladders,

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Significance of Mangalsutra

[Culture-May 2009]
The mangalsutra is more than just a piece of jewelry. In fact, it is very sacred and an integral part of a Hindu marriage when the groom ties it around the bride's neck.

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Indian Instruments

[Culture-January 2009]
Music plays an important role in Indian culture. There is more to Indian music, of course, than just what we see in Bollywood films.

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Fashion & Beauty
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Festival Churidars and Salwars

[Fashion & Beauty-March 2010]
These designer churidars and salwars are perfect for any festive occasion and are available at reasonable prices. Customize any one of these in your size. For more information or to place an order please email us at

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Manish Malhotra Saris

[Fashion & Beauty-March 2010]
Check out these wonderful and unique saris by top Bollywood fashion designer Manish Malhotra. This is a one of a kind collection with flattering colors and embellishments. To place an order or for more information please

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JUST LAUNCHED: DESIGNER STYLE SARIS!!

[Fashion & Beauty-February 2010]
JUST LAUNCHED!! Arzoo's latest collection of designer style saris are unique and alluring! You will surely fall in love with this collection. Email us at info@arzoomag.com for pricing and more details on purchasing!!

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Lifestyle
more Lifestyle articles »

Galloping Across Gujarat

[Lifestyle-February 2009]
Gujarat is situated on the western part of the Indian sub-continent. It derives its name from Gujaratta, which means the land of the Gurjars.

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Recycling Saris and Basmati Bags!

[Lifestyle-January 2009]

Look around your home and whether you are Indian or not it's highly likely that your home has some or something Indian in it! Whether it's basmati rice, a made in India tunic, or even a pillow; India is everywhere these days. Indian influence has taken over the West. Sometimes a bit disappointing because the Indian items sold in the West cost many many times more here than they actually do in India! It's quite ridiculous in prices but interesting to observe.


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Video: Book Review

[Lifestyle-January 2009]
Video is a collection of stories by Meera Nair. There are ten short stories in the compilation and the first story is called "Video."

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Food
more Food articles »

Chicken Curry

[Food-February 2010]
The only curry Americans know is "curry" not "kadhi." Both curry and curry "powder" have become synonymous with Indian cooking. It is a HUGE misconception that curry powder is a key ingredient in curry

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Curry Puffs

[Food-November 2008]
Curry Puffs are a favorite at snack times and with tea. They are very simple to make with just a few ingredients on hand.

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Gajar Ka Achaar

[Food-November 2008]
Achaar is no longer made in many homes anymore. It can be a tedious process but there are also quicker and easier ways to have homemade achaar

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Bollywood
more Bollywood articles »

Bollywood iTunes

[Bollywood-April 2009]
Here's a Bollywood version of an iTunes spot sent to us by one of our readers, Kiran. We've included it here and hope you enjoy it as much as we did.

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Bollywood in our Lives

[Bollywood-March 2009]
Bollywood, the Indian film industry, means more to Indians than Hollywood does to the Americans. It has always been an integral part of our lives, country, and culture.

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Billu Barber Movie Review

[Bollywood-February 2009]
I can't believe that I'm saying this after so long but Billu Barber was an awesome movie! I actually really loved it. This, however, doesn't happen often.

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Chamak Makeup
Chamak Makeup is an awesome new makeup line by Sarah Ali. Sarah Ali is a certified trained Hollywood makeup artist with over 12 years of experience! Chamak Makeup is great for all skin types and especially caters well to South Asian skin tones. Finally, a makeup line with great shades and colors for South Asian women! Chamak Makeup was created to celebrate South Asian culture through makeup. Chamak, meaning sparkle, is a makeup line inspired by the rich colors of South Asia.

To learn more about Chamak Makeup or to place an order please visit: http://www.chamakmakeup.com You can buy Chamak Makeup online or at the Transformation Studio http://www.thetransformationstudio.com/

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BREAKING NEWS!!
Due to very POPULAR demand Arzoo Magazine has now OFFICIALLY launched the ARZOO STORE!!

If you see anything on our website that you like and would like to own a piece just email us at info@arzoomag.com

In addition we will be posting additional galleries of clothes such as saris, salwars, churidars, lenghas, and MORE! If you are interested in purchasing something that we add hurry and order soon because stock is limited and due to high demand runs out quickly!

We hope you enjoy our fashionable collections and THANK YOU for shopping at ArzooMag.com

EVERYTHING on this page is ALSO for SALE. Email us if you're interested!! HAPPY SHOPPING!!


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Follow me on Twitter! I post the latest Arzoo links and articles as soon as they're out! Click HERE to Follow me!!

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Arzoo Magazine is an online publication dedicated to preserving culture. Our goal is to be the premier magazine in the West to present traditional material. Unlike other publications that mix the two cultures and showcase mainly Western ideas; Arzoo's mission is to bring "your" culture to you. There are already numerously huge amounts of publications out there catering to the Western lifestyle but to this day there remains a gap when it comes to our own culture. Arzoo Magazine is here to fill that gap. Everything from wedding planning to the latest fashion trends are showcased through our website. In addition, you will find features particularly focusing on our culture and lifestyle. Every month, there is an entire section dedicated to food which has always been an important part of our society. In addition, you can find everything from the latest Bollywood news and gossip to movie reviews.

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